Sunday, February 8, 2015

assignment #1 Can Ford's sexy new GT conquer LeMans?


http://www.autoblog.com/2015/01/12/2016-ford-gt-official/
This article is about the just recently revealed super sports car at the 2015 Detroit Auto Show. Ford STOLE the show from every other auto maker there. Acura's new 550HP+ NSX? meh, Infiniti's Q60? So last week, Cadillac's 650hp Family sedan? All are mundane when compared to this new beast. Autoblog is a site which I frequent multiple times per day because there is always info about the the newest technology, new vehicles and in general cool stuff. This site almost always has video or at least audio to accompany every article.


There is always a new sports car, new motor, new turbo etc.. that is better than the current model being released and since i'm a grease monkey (an avid car enthusiast) I like reading up on this and sometimes adapting newer technologies to my car which is a 94 300zx twin turbo. Now the different types of media being presented and consumed are Print, Video with Audio, Webpage, and a very nice slideshow showing all the seductive angles from this monster. The print aspect of this has a very large impact because it gives you the nitty gritty details which all keyboard warriors , desktop racers, actual enthusiasts and potential buyers need to make their decisions and opinions.


More than 600hp, extensive use of carbon, insane aerodynamics all easily gleaned upon skimming the print. The picture portion just seals the deal because there is almost NOTHING which looks like this GT does for the better half of a million bucks, I mean just look at it, the koenigsegg Agera, McLaren P1, Ferrari LaFerrari and dozens of others cost at least a cool 1.2 Mil, print can only go so far as to describe something. You can see the GT's active aero spoiler clearly depicted in the slideshow. If you've ever seen an airplane activate it's flaps on the wings then you've seen active aero in motion. On cars it does the opposite of planes.


Instead of creating lift to fly for an airplane the front and rear spoilers move at change their angles relative to the airflow going over and under them to push the car to the ground to generate more grip. Road cars out now can generate over 1G (equal to the earths gravitational pull.) of cornering force thanks to this technology. If the pictures sealed the deal then the video is the name on the contract signed in blood. Any car aficionado to see the flying buttresses will fall in love. This feature which channels air toward the rear spoiler has never been used on a road car before, Ford is clearly using every trick in the book to win at LeMans.


The video also depicts the interior with close up slow shots of the seats, launch control and Heads up display (HUD) with the rev counter. The detail of the carbon and LED headlights are also fully depicted in the video in such a way that simple pictures can never hope to aspire to. The reason all these types of media coexist on this page so well is that when an automaker releases a new car they need you to hear the exhaust crackle viciously, video to purvey the curves, pictures to generate emotion and words to captivate you. If there was anything I'd change about this article I think I would allow a poll comparing it to other supercars currently in the pipeline.


Here is a behind the scenes look at the development of the Ford GT from Ford and Turn10 the creators of the racing simulator Forza motorsport.



1 comment:

  1. Your enthusiasm is infectious! See Blackboard for your grade.

    ReplyDelete